NEXTGEN CLIMATE LAUNCHES NEW #50BY30 NATIONAL AD CAMPAIGN
Ads Highlight the Economic Threat of Climate Change, and Urgent Need to Build a Clean Energy Economy
SAN FRANCISCO—NextGen Climate today launched a national ad campaign calling on our political leaders lay out a plan to power our country with more than 50 percent clean energy by 2030 and prevent climate disaster. In the coming weeks, NextGen Climate will run television and digital ads calling on our leaders to seize America’s clean energy opportunity and prevent climate disaster.
“Climate change is an urgent threat—but it is also America’s opportunity to build a clean energy economy that strengthens our country and builds the jobs of the future,” said NextGen Climate President Tom Steyer. “It’s simply not enough to recognize the threat of climate change anymore—Americans are looking to our leaders for concrete solutions.”
Today, NextGen Climate is releasing “Storm,” the first in a series of television ads on the economic threat climate change poses to our economy—and the tremendous benefits of transitioning to clean energy. The series will air in Iowa and New Hampshire as part of a seven-figure ad buy.
Watch the ad here:
https://youtu.be/A_pYZVG57Lw
The television ads will run in conjunction with a new six-figure digital campaign urging voters to call on candidates and elected officials to lay out plans to power America with more than 50 percent clean energy by 2030. A new 30-second digital video, “The Orange Paper,” will run in Florida, Iowa, New Hampshire and Ohio as part of the campaign.
Watch the video here:
https://youtu.be/6_6P6lNbbyA
The ad campaign is part of NextGen Climate’s #50by30 campaign to engage a broad coalition of Americans on the need for our leaders to embrace the transition to clean energy. Last week, NextGen Climate released a letter signed by 130 national political donors who are calling on candidates to lay out concrete plans to achieve more than 50 percent clean energy by 2030, and put our country on a path to a completely clean energy economy by 2050. NextGen Climate is also on the ground in New Hampshire, Iowa, Florida and Ohio organizing voters—particularly young Americans—to call on all candidates to lay out a plan to achieve #50by30.